Web Design
Redesign of Purse Perfector goes live!
Granite Web has launched the redesign of PursePerfector.com. For the last couple of months, Granite Web has worked with Purse Perfector on implementing a more modern and sophisticated online appearance. Leveraging the power of our CSC-Commerce service and our skilled development team, we have dramatically improved the shopping experience for purseperfector.com. Some noteworthy improvements include:…
Read MoreUsing the Return Policy to Convert Shoppers into Customers
May 19, 2011 · by Pamela Hazelton It’s common practice to focus on trends, design and shopability to (hopefully) increase and maintain sales. For the most part, these topics play a major role in a site’s sell-through rate. Let’s not, however, overlook the less obvious reasons shoppers may be abandoning your online store. Your return…
Read MoreGaming the system with skim-proof content
Article Highlights: Web users rarely use the internet for reading. They skim, flick, and click Make sure that everything you have to say is communicated in those top few lines Avoid slang terms, idioms, irony, overly descriptive, or potentially misunderstood phrases Chances are you’re not going to read this article. If you’re like most people…
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